Watchmaker and Jeweler Piaget Celebrates 30 Year Anniversary of Polo Collection by Hosting 3 day Event in Buenos Aires, Argentina
- Guests were greeted by members of the Pilara Piaget team on their horses as they entered.
- Philippe Léopold-Metzger, Piaget CEO, with guests of Piaget Soiree at La Rural exhibition center.
- A player of Pilara polo team, one of the six preselected team for the famous Triple Crown polo tournament.
- Pilara polo team was welcoming guests at Piaget Soiree at La Rural.
- Local guests were surprised by the complete transformation of La Rural Exhibition Center.
- Tango shows throughout the evening helped create a true Argentinean atmosphere.
- Argentinean tango is a dance that appears in the early 19th century.
- Argentinean Tango is loved by dancers and audiences for its beauty, passion, drama and excitement.
- Piaget celebrated his passion of polo during three days in Argentina, finishing with a great soiree at La Rural.
- After the great tango show, guests were invited to show their skills too.
- Piaget launched a new limited edition chronograph watch celebrating the Pilara Piaget leader: Marcos Heguy.
- The cocktail area of the Piaget party was formed with pure white couches and colorful South African traditional textiles.
- The cocktail area of the Piaget party brought out the essence of true Southern scenery.
- The dining area was delicately decorated as a stable to honour the spirit of the world’s most prestigious polo tournament, the Triple Crown.
- The guests could enjoy the traditional Argentina barbecue.
- Piaget is sponsoring one of the six preselected polo team for the famous “Triple Crown”, named Pilara Piaget and led by Marcos Heguy.
The three day Piaget Polo Event took place in Buenos Aires, Argentina, November 27 – 29, 2009, celebrating the 30 year anniversary of the Polo Watch Collection.
Piaget has associated itself with a new polo team, which was one of six preselected for the famous “Triple Crown”, the world’s most prestigious polo tournament. This new 37-goal handicap team, which will play under the name Pilara Piaget, was officially presented at the Pilara polo club, a luxurious sports and real estate complex located 50 kilometers from Buenos Aires. It will constitute a new factor and a new challenge in this ultimate international polo competition. Captained by the legendary Marcos Heguy with a 10-goal handicap, Piaget has created a new limited edition Polo 45mm Chronograph watch celebrating the Pilara Piaget leader.
Guests experienced the excitement of the “Triple Crown” Polo Tournament and relaxed in the Pilara Piaget tent. The unrevealing of the limited edition Marcos Heguy chronograph watch was held at the prestigious Oviedo Restaurant. Guests were treated to a surprise visit and speech by Marcos Heguy himself.
The highlight of the weekend was the Piaget Soiree at La Rural. Local guests were surprised by the complete transformation of the venue. La Rural is typically used to showcase cattle but it was hard to imagine that scene as white draping sheets and chandeliers adorned the venue. Guests were greeted by members of the Pilara Piaget team on their horses as they entered. Tango shows throughout the evening helped create a true Argentinean atmosphere.
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